Discover Bailian

Bailian Group was established in April 2003 through the merger and restructuring of four major Shanghai-based state-owned commercial enterprises: Shanghai No.1 Department Store Group, Hualian Group, Friendship Group, and Materials Group. As a leading state-owned commercial conglomerate with deep roots in Shanghai, Bailian Group has built a strong presence across the Yangtze River Delta while extending its advantages nationwide. The Group is accelerating the development of a new industrial structure under its “One Core, Three Pillars” strategy, with commercial retail at the core, supported by three strategic pillars: commercial finance, commercial assets, and commercial investment.The Group's total operating scale exceeds RMB 100 billion, with total assets reaching nearly RMB 190 billion, net assets approximating RMB 52 billion, commercial retail area surpassing 5.3 million square meters, around 33,000 employees, and nearly 350 subsidiaries. The Group holds controlling stakes in four listed companies both domestically and internationally, including Bailian Co., Ltd. (600827.SH, 900923), Lianhua Supermarket Holdings Co., Ltd. (0980.HK), Shanghai Materials Trading Co., Ltd. (600822.SH, 900927), and First Pharmacy Co., Ltd. (600833.SH).

Bailian Group boasts an extensive network of commercial outlets and a rich portfolio of brands. By the end of 2025, the number of retail outlets nationwide reached nearly 4,500. Over 80% of these were located in the Yangtze River Delta region, with Shanghai alone accounting for approximately 50%.The Group leads Shanghai in terms of the number and total floor area of department stores, shopping malls, outlet stores, and supermarkets. It is home to a wide array of prestigious and nationally renowned establishments and brands, including Shanghai No.1 Department Store Business Center, No.1 Yaohan, First Pharmacy, Yong'an Department Store, Lianhua Supermarket, Century Lianhua, Maochang Eyewear, Wuliangcai Eyewear, and Hengdeli Hengdali Clocks & Watches. In recent years, the Group has actively pursued strategies focused on rejuvenation, branding, digital transformation, and community integration, successfully launching innovative brands such as TX Huaihai, Bailian ZX, and Bailian Fanhuali.

As China enters its 15th Five-Year Plan period, Bailian Group remains committed to its founding ideals of serving the nation through commerce, revitalizing enterprises through business, and benefiting the people through trade. The Group actively aligns itself with national strategies and the broader development goals of the city, striving to be a pioneer in building an international consumption center city, a vanguard in innovating commercial spaces and content, and a mainstay in ensuring people’s livelihoods through its extensive retail network. Guided by the corporate vision of "making consumers love us more," the brand proposition of "enjoying a better life," and the corporate mission of "leading the consumption era, innovating customer experiences, and creating value for employees," Bailian Group is steadily advancing toward becoming a modern commercial industry group oriented toward high-quality development in the future.